Privacy Policy

Seven Affiliates respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains how Seven Affiliates ("Seven Affiliates", "we", "us", or "our") collects, uses, stores, shares and protects personal data when you visit our website, create or use an affiliate account, participate in our affiliate programs, communicate with us, or otherwise use our services.

Seven Affiliates operates an affiliate marketing platform that connects approved affiliates with participating advertisers and brands, including online gambling and gaming businesses.

By using our website or services, you acknowledge that you have read and understood this Privacy Policy.

If you do not agree with this Privacy Policy, please do not use our website or services.

1. Who We Are

The data controller responsible for your personal data is:

Seven Affiliates
Legal entity: [TO BE COMPLETED]
Registered address: [TO BE COMPLETED]
Email: hello@sevenaffiliates.com
Website: https://sevenaffiliates.com/

Seven Affiliates will update this information once the relevant legal entity has been established.

For the purposes of applicable data protection laws, including the General Data Protection Regulation ("GDPR") where applicable, Seven Affiliates acts as the data controller for personal data processed for the operation of its website, affiliate platform, accounts, communications and business activities.

2. What Personal Data We Collect

Depending on how you interact with Seven Affiliates, we may collect different categories of personal data.

2.1 Information You Provide Directly

When you register for an account, apply to an affiliate program, contact us, or use our services, we may collect:

• Full name
• Company or business name
• Email address
• Telephone number
• Country and general location
• Website and social media profiles
• Traffic source information
• Affiliate account details
• Login credentials
• Payment details
• Tax or invoicing information
• Information required for identity or business verification
• Information contained in communications with us
• Any other information you voluntarily provide

We may request additional documentation where reasonably necessary to verify your identity, business, payment details, ownership, traffic sources or compliance with our Terms and Conditions.

2.2 Information We Collect Automatically

When you visit our website or use the Seven Affiliates platform, certain information may be collected automatically, including:

• IP address
• Browser type and version
• Device type
• Operating system
• Language and general location information
• Pages visited
• Referring websites
• Date and time of access
• Session information
• Platform usage information
• Clicks, impressions and other interaction data
• Technical information relating to your use of our platform

We may collect this information through cookies, analytics tools, server logs and similar technologies.

2.3 Affiliate and Performance Data

Because Seven Affiliates operates an affiliate marketing platform, we may collect and process information relating to affiliate activity, including:

• Tracking link activity
• Clicks and visits
• Registrations
• First-time depositors ("FTDs")
• Deposits and other conversion events
• Commission calculations
• Revenue share information
• Payment history
• Traffic sources
• Campaign and offer activity
• Promotional activity
• Fraud and compliance indicators

Some of this information may relate to users referred by an affiliate. Where this occurs, we process such information for tracking, attribution, fraud prevention, reporting, commission calculation and other legitimate business purposes.

3. Information We Receive From Third Parties

We may receive information about you from third parties where reasonably necessary for operating our services.

These sources may include:

• Advertisers and brands participating in our programs
• Payment providers
• Identity or business verification providers
• Fraud prevention providers
• Analytics providers
• Advertising and technology partners
• Publicly available sources
• Affiliate referrals or introductions
• Other service providers supporting our platform

Information received from third parties may be used to verify information provided by you, operate your account, process payments, calculate commissions, investigate fraud or comply with legal and regulatory obligations.

4. How We Use Personal Data

We use personal data only where we have a valid legal basis under applicable law.

We may use your personal data to:

• Create and manage your affiliate account
• Review and approve affiliate applications
• Verify your identity or business information
• Provide access to affiliate programs and offers
• Generate and manage tracking links
• Track clicks, registrations, deposits and other conversion events
• Calculate and report commissions
• Process affiliate payments
• Communicate with you about your account
• Provide customer and technical support
• Respond to questions and requests
• Detect and investigate fraudulent or prohibited activity
• Monitor compliance with our Terms and Conditions
• Protect the security and integrity of our platform
• Improve and develop our website and services
• Analyze platform usage and performance
• Maintain business and financial records
• Comply with applicable laws and regulatory requirements
• Establish, exercise or defend legal claims
• Communicate important service, security or operational updates
• Send marketing communications where permitted by law and, where required, with your consent

We may also create aggregated or anonymized information that does not reasonably identify individuals. We may use such information for analytics, reporting, business development and other legitimate purposes.

5. Legal Bases for Processing

Where GDPR or a similar data protection law applies, we rely on one or more of the following legal bases:

Performance of a Contract

We may process personal data where it is necessary to provide our services, operate your account, administer affiliate programs, calculate commissions or process payments.

Legal Obligation

We may process personal data where necessary to comply with applicable laws, regulations, tax requirements, accounting obligations, anti-fraud requirements or lawful requests from authorities.

Legitimate Interests

We may process personal data where necessary for our legitimate interests, provided that those interests are not overridden by your rights and freedoms.

Examples include:

• Operating and improving our platform
• Preventing fraud and abuse
• Protecting our business and users
• Maintaining platform security
• Managing business relationships
• Enforcing our Terms and Conditions
• Understanding platform usage
• Communicating with existing business users
• Defending legal claims

Consent

Where required by law, we may rely on your consent, including for certain marketing communications or non-essential cookies.

Where processing is based on consent, you may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

6. Cookies and Similar Technologies

Seven Affiliates may use cookies and similar technologies to operate, secure and improve our website and platform.

Cookies may be used for purposes including:

Strictly Necessary Cookies

These cookies are necessary for core website and platform functionality, including authentication, security and account access.

Functional Cookies

These cookies allow us to remember preferences and settings and improve your experience.

Analytics and Performance Cookies

These cookies help us understand how visitors use our website and platform, including which pages are visited and how users interact with our services.

Marketing Cookies

Where used and where required by applicable law, marketing cookies may be used to understand advertising performance or provide more relevant communications.

You may control cookies through your browser settings and, where applicable, through our cookie consent tool.

Disabling certain cookies may affect the functionality of our website or platform.

7. Analytics

We may use third-party analytics services to understand how our website and platform are used.

These services may collect information such as IP address, device information, browser information, pages visited, referring sources and interaction data.

Analytics information is generally used to:

• Understand website and platform usage
• Identify technical issues
• Improve functionality
• Measure performance
• Develop new features
• Understand marketing effectiveness

Where required by applicable law, we will request consent before using non-essential analytics cookies.

8. How We Share Personal Data

We do not sell your personal data as a standalone product.

We may share personal data with selected third parties where reasonably necessary to operate Seven Affiliates and provide our services.

These parties may include:

Service Providers

Technology providers, hosting providers, analytics providers, payment providers, email providers, customer support providers, fraud prevention providers and other companies that provide services to us.

Advertisers and Program Partners

Where reasonably necessary to operate an affiliate program, verify activity, investigate suspected fraud, administer commissions or address compliance issues, we may share relevant information with advertisers or brands participating in the relevant program.

Professional Advisers

We may share information with lawyers, accountants, auditors, consultants and other professional advisers where necessary to operate our business or protect our legal interests.

Authorities and Legal Recipients

We may disclose personal data where required by law or where reasonably necessary to:

• Comply with legal obligations
• Respond to lawful requests
• Cooperate with regulators or law enforcement
• Prevent fraud or other illegal activity
• Establish, exercise or defend legal rights

Corporate Transactions

If Seven Affiliates is involved in a merger, acquisition, financing, restructuring, sale of assets or similar transaction, personal data may be transferred as part of that transaction, subject to applicable law.

9. Affiliate Tracking and Referred Users

Seven Affiliates operates tracking systems that allow us and participating advertisers to attribute referrals and calculate commissions.

Tracking technologies may associate a referral with an affiliate through tracking links, cookies, identifiers or other technical mechanisms.

Depending on the program, this information may include:

• Referral source
• Click information
• Registration information
• Conversion events
• Deposit information
• Commission-related information
• Technical identifiers
• Fraud and compliance signals

The precise information collected may vary depending on the advertiser, offer and tracking technology used.

Advertisers may have their own privacy policies governing their processing of personal data. Where you interact directly with an advertiser after being referred through Seven Affiliates, the advertiser may independently act as a data controller for its own processing activities.

10. Payments

If you receive commissions from Seven Affiliates, we may collect and process information necessary to make payments and comply with financial, accounting and tax obligations.

This may include:

• Payment account information
• Bank details
• Payment provider information
• Billing information
• Tax information
• Transaction history
• Identity or verification documents

Payment information may be shared with payment providers and financial institutions where necessary to process payments securely and lawfully.

11. Fraud Prevention and Compliance

Seven Affiliates may monitor account activity, traffic and transactions to detect and prevent fraud, abuse, prohibited traffic, payment fraud, identity fraud, manipulation of tracking systems and other activities that may violate our Terms and Conditions or applicable law.

We may use automated tools, third-party fraud prevention services and manual reviews for these purposes.

Where reasonably necessary, we may:

• Request additional information or documentation
• Review traffic sources
• Review account activity
• Investigate unusual transactions
• Suspend or restrict an account
• Withhold payments while an investigation is ongoing
• Reverse or adjust commissions
• Share relevant information with an advertiser or service provider
• Report suspected unlawful activity to competent authorities where required or permitted by law

12. Automated Processing

We may use automated systems and algorithms to assist with activities such as fraud detection, traffic analysis, account security, attribution and platform analytics.

These systems are intended to support our operations and may be combined with human review where appropriate.

Where applicable law provides you with rights concerning solely automated decisions that produce legal or similarly significant effects, you may exercise those rights as described in the "Your Rights" section below.

13. International Data Transfers

Seven Affiliates may use service providers or partners located in countries outside your country of residence.

As a result, your personal data may be transferred to and processed in countries outside the European Economic Area ("EEA"), the United Kingdom or other jurisdictions that may have different data protection laws.

Where applicable law requires safeguards for international transfers, we will use appropriate mechanisms, which may include adequacy decisions, Standard Contractual Clauses or other legally recognized safeguards.

The European Commission recognizes mechanisms such as adequacy decisions and Standard Contractual Clauses as tools for protecting personal data transferred outside the EEA.

14. Data Security

We take reasonable technical and organizational measures designed to protect personal data against unauthorized access, loss, misuse, alteration or disclosure.

These measures may include:

• Access controls
• Authentication and account security measures
• Encryption where appropriate
• Secure communications
• Monitoring and logging
• Backups and recovery measures
• Confidentiality obligations for personnel and service providers
• Security procedures for our systems and service providers

However, no method of transmission or electronic storage can be guaranteed to be completely secure.

If we become aware of a personal data breach, we will assess the incident and take appropriate steps in accordance with applicable law, including notifying a supervisory authority or affected individuals where legally required.

Where GDPR notification requirements apply, a qualifying personal data breach may need to be reported to the relevant supervisory authority without undue delay and, where required, within 72 hours of becoming aware of it.

15. Data Retention

We retain personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

The retention period may depend on:

• The nature of the information
• The purpose for which it was collected
• Whether your account remains active
• Legal and regulatory requirements
• Accounting and tax obligations
• Fraud prevention requirements
• Dispute resolution
• Enforcement of our agreements
• Our legitimate business interests

When personal data is no longer required, we may delete it, anonymize it or securely dispose of it.

Closing your account does not necessarily result in immediate deletion of all personal data. Certain information may need to be retained for legal, accounting, fraud prevention or dispute-resolution purposes.

16. Your Data Protection Rights

Depending on your location and applicable law, you may have rights relating to your personal data.

These may include:

• Right of access — to request a copy of personal data we hold about you.
• Right to rectification — to request correction of inaccurate or incomplete information.
• Right to erasure — to request deletion of personal data in certain circumstances.
• Right to restriction — to request that we restrict processing in certain circumstances.
• Right to data portability — to request certain personal data in a structured, commonly used and machine-readable format.
• Right to object — to object to certain processing, including direct marketing.
• Right to withdraw consent — where processing is based on consent.
• Right to complain — to lodge a complaint with a relevant data protection supervisory authority.

These rights are not absolute and may be subject to legal limitations or exceptions.

The European Commission confirms that GDPR rights include access, rectification, erasure, restriction, portability and objection, with the exact application depending on the circumstances.

To exercise your rights, contact us using the details in the "Contact Us" section.

We may request reasonable information to verify your identity before responding to a request.

Where GDPR applies, we generally respond to valid data subject requests without undue delay and, in most cases, within one month.

17. Marketing Communications

We may send you service-related communications necessary to operate your account, including:

• Account notifications
• Security notifications
• Payment updates
• Program updates
• Important changes to our services
• Changes to our Terms or policies

Where permitted by applicable law, we may also send marketing communications about Seven Affiliates, new programs, offers, products or services.

Where consent is required, we will obtain it before sending marketing communications.

You may unsubscribe from marketing communications at any time by using the unsubscribe mechanism included in the communication or by contacting us.

You may continue to receive important operational or transactional communications even if you opt out of marketing communications.

18. Children's Privacy

Seven Affiliates' services are intended for adults and business users.

We do not knowingly collect personal data from children where such collection is prohibited by applicable law.

If you believe that a child has provided personal data to us without the appropriate authorization, please contact us. If we become aware that we have collected such information unlawfully, we will take reasonable steps to delete it.

19. Third-Party Websites

Our website and affiliate programs may contain links to websites, platforms or services operated by third parties.

We are not responsible for the privacy practices, content or security of third-party websites.

You should review the privacy policies of third-party websites before providing them with personal data.

20. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, business practices, legal requirements or data processing activities.

When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy.

Where required by applicable law, we will provide additional notice or obtain consent for material changes.

We recommend checking this page periodically to remain informed about how we process personal data.

21. Contact Us

If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have a privacy-related complaint, please contact us:

Seven Affiliates
Legal entity: [TO BE COMPLETED]
Registered address: [TO BE COMPLETED]
Privacy email: hello@sevenaffiliates.com
Website: https://sevenaffiliates.com/

22. Relationship With Other Policies

This Privacy Policy should be read together with our:

• Affiliate Terms & Conditions
• Cookie Policy
• Other policies or notices published on the Seven Affiliates platform

Where required by applicable law, additional privacy notices may apply to specific services, campaigns, advertisers or processing activities.

Last Updated: 19 September 2026